our people
 At Activated Logic we recognise it is our people that make us great, it is our people that hold the key to our continued success and our people that have the inherent capacity for us to achieve our future vision.
Our core team at Activated Logic consists of an executive team, senior advisers, specialised consultants and administrative staff, with approximately 40 professionals based in Australia, and strategic advisers located in Asia, North America and Europe.
Our management team and senior advisers at Activated Logic is made up of a broad range of experienced industry professionals, with many years of technical and management experience between them. Our senior staff are members of a wide range of professional organisations, with the majority of our staff holding post-graduate qualifications in either business, finance and/or communications to complement their technical expertise.
Our people strive to be leaders and innovators in their fields of interest, and nurturing creative thinking and non-traditional approaches is part of our culture – it’s not surprising that solving old problems with new solutions or adapting to rapid change is something we do - naturally.
MANAGEMENT TEAM
Mr. Bahay Ozcakmak – Managing Director
Ms. Naomi Keogh – Communications Director
Mr. Simon Coad – Senior Financial Advisor
TECHNICAL TEAM
Ms. Yvonne Toole – Geothermal Development Advisor
Dr. Nathaniel Bannan – Senior Research & Technology Advisor
Mr. Jerome Carslake – Senior Biosustainable Energy Advisor
Mr. Greg Aspinall – Senior Agribusiness Advisor
Mr. Jack Mikrut – Manager Technical Photography
Ms. Heli Puhakka – Manager Creative Services
OPERATIONAL TEAM
The operational team at Activated Logic includes a platform of technical, financial, design, communication and administrative staff across Australia, providing a complete range of integrated business solutions.
Mr. Bahay Ozcakmak
 DFS(Fin), B.HortSci, M.AgrBus, MAIH, AVCAL, MAICD
Managing Director
Bahay is a founding director of Activated Logic, and along with fellow directors, shared a common vision to establish a leading business development firm at the forefront of organisational evolution. A vision that would eventually be realised in early 2007, through the innovative approach of integrating industry specific experts, with innovative strategy, investment and communications disciplines.
As a former investment banker, Bahay has been engaged by an impressive list of major Australian and multinational companies operating in a diverse range of sectors, but with similar objectives – sustainable value creation. Prior to establishing Activated Logic, Bahay was head of Corporate Investment Research at C&C-Finance and was directly responsible for executing a number of important corporate transactions, including acting as lead advisor for a major acquisition involving the direct foreign investment of $470 million.
In addition to M&A, Bahay was extensively involved with corporate investment strategy development involving Sojitz (TYO: 2768), the diversified Japanese industrial company, specifically within the Energy & Mining business divisions following the merger of Nichimen with Nissho Iwai. Through various arrangements, Bahay has also researched and prepared advice on or for Chinese major Baosteel (SSE: 600019), and numerous Australian listed companies including, ABB Grain (ASX: ABB) and Ridley Corporation (ASX: RIC).
Bahay commenced his career with the Commonwealth Scientific & Industrial Research Organisation (CSIRO) in 1996, and was either directly employed by or worked in partnership with the, DNRE, DPI, VABC, GE Healthcare, Gramina, MPB-CRC, Phytogene, AgGenomics, Genetic Technologies (ASX: GTG), Florigene and most recently Agrichem.
Bahay is an integral member of the Activated Logic management team, and works closely with the Strategy and Investment teams to deliver integrated corporate solutions and create sustainable value for all stakeholders.
Bahay is a member of the Australian Institute of Company Directors (AICD), a member of the Australian Private Equity & Venture Capital Association (AVCAL), a member and regular participant of the Melbourne Mining Club (MMC) and a member of numerous other professional organisations. Bahay holds multiple post-graduate qualifications from the University of Melbourne, and has achieved various financial accreditations including ASIC RG-146 Investment Advice accreditation.
Email: bahayo@activatedlogic.com
Phone: 1300 4 LOGIC
[1300 4 56442]
Ms. Naomi Keogh
 M.Arts(Writing), MAICD, AMAMI
Communications Director
Naomi is a founding partner of Activated Logic Pty Limited. She is a communications and marketing specialist with over 10 years experience in strategic planning, communications and rollout strategies. Her industry knowledge across many sectors has enabled her to advise clients effectively on marketing and brand development strategies, laying the foundations for their long-term success.
Naomi’s experience in market-led research, development and implementation of communications strategies has seen her develop corporate communications for a variety of companies both within the private sector and internationally. With a focus on achieving outcomes and her ability to engage staff and stakeholders, Naomi enables results by creating communications nested in the proven framework of strategy. She also has extensive experience in developing and restructuring company business systems, having been involved in the development of multiple franchise systems over the past ten years.
Naomi’s ability to form an action plan and guide its implementation provides great value to our clients. Her passion and track record speak for themselves.
Naomi is a member of the Australian Institute of Company Directors, the Australian Marketing Institute and Women on Boards.
Email: naomik@activatedlogic.com
Phone: 1300 4 LOGIC
[1300 4 56442]
Ms. yvonne toole
M.Eng (Chem), MBA (Exec)
Geothermal Development Advisor
Yvonne holds a Master of Engineering degree in Chemical Engineering from the University of Cambridge and an Executive Master of Business Administration from INSEAD (Institut Europeen d'Administration des Affairs), sponsored by McKinsey and Company. She also gained a full North Sea offshore drillers qualification and license.
Yvonne has had an extensive and diverse career in engineering, operations and commerce. Her initial engineering experience was gained with Schlumberger-Sedco-Forex on a North Sea drilling rig. This was followed by four years with Procter and Gamble employed as an internal consultant and project manager responsible for capital projects throughout Europe, North Africa, Eastern Europe and Russia.
Yvonne then relocated to Australia where she initially worked with McKinsey, gaining commercial and strategic experience and completed her executive MBA. She then worked for Telstra, Westfield and Brambles on a wide range of commercial projects that required a combination of operational and commercial expertise. Most recently, Yvonne spent two years with Macquarie Bank, initially in Treasury and Commodities where she did extensive work wetting up gas trading desks in the US and Europe, turned around a UK gas supply business and assessed global utility aquisitions. She then combined this knowledge to become the geothermal development expert with Macquarie Capital. She joined Activated Logic in 2009.
Yvonne is a member of the Activated Logic strategy team, and works closely with clients to deliver Financial solutions and create sustainable value for all stakeholders.
Email: yvonnet@activatedlogic.com
Phone: 1300 4 LOGIC
[1300 4 56442]
Mr. Simon Coad
DFS(Dist), ASIC Authorised Agent 267284, under AFSL: 312478
Senior Financial Advisor
Simon joined Activated Logic in 2007, where he has been instrumental in assisting a range of corporate clients; manage their finances, investments and core strategy and management risks.
Simon was employed by AAS and later AMP where he built a successful career in Corporate Finance, specifically specializing in private advisory for major clients. Simon holds a Diploma in Financial Services, has been an accredited Financial Planner since the year 2000 and is an Authorized Representative of AAA Financial Services.
In 2002, Simon co-founded COAD Investments where he managed and advised on Insurance, Superannuation and Investments, specifically Government debentures, investment bonds, equities and a range of managed investment schemes.
Simon is a member of the Activated Logic management team, and works closely with the Strategy and Communication teams to deliver Financial solutions and create sustainable value for all stakeholders.
Email: simonc@activatedlogic.com
Phone: 1300 4 LOGIC
[1300 4 56442]
Dr. Nathaniel Bannan
B.Sc (Hons), GradDip(Ed), Phd(Research)
Senior Research & Technology Advisor
Nathaniel has extensive experience in the research and commercialisation of novel technologies across a range of industries. Nathaniel is widely published in peer review journals and is recognised as an authority in a number of scientific fields, including biotechnology.
Nathaniel is a member of the Activated Logic management team, and works closely with the Strategy and Communication teams to deliver Research Advisory solutions and create sustainable value for all stakeholders.
Email: nathanielb@activatedlogic.com
Phone: 1300 4 LOGIC
[1300 4 56442]
Mr. Jerome Carslake
B.Sc, M.AgrBus
Senior Biosustainable Energy Advisor
Originally from the West Australian town of Morawa, Jeremy developed an early passion for the environment, value adding and community development. His passion has been focused through international study tours and a recent career as senior policy adviser at the Victorian Farmers Federation Grains Group.
Jerome is experienced in regulatory policy, technology, economics and feasability studies relating to alternative energy projects, specifically biofuels.
Jerome is a member of the Activated Logic management team, and works closely with the Strategy and Communication teams to deliver solutions in the area of Biosustainable Energy and create sustainable value for all stakeholders.
Email: jeromec@activatedlogic.com
Phone: 1300 4 LOGIC
[1300 4 56442]
Mr. Greg Aspinall
B.Comm, M.AgrBus
Senior Corporate Advisor
Since joining Activated Logic in 2008, Greg has provided significant Strategy and Investment focused corporate advice to many of Activated Logic’s corporate clients and has been instrumental in a number of corporate transactions involving M&A activity in a range of emerging industries, specifically in the renewable energy sector.
Greg has assisted numerous organisations identify appropriate investment and value accretive corporate opportunities, and has managed the subsequent negotiations and successfully completed all aspects of the respective transactions by securing adequate expansion capital. Greg is experienced with raising both debt and equity sources of capital, is familiar with not only public equity markets, but also has strong experience in originating and constructing private-equity and venture-capital oriented transactions.
Greg has held senior management roles with Incitec (ASX: IPL), Ridley Corporation (ASX: RIC) and several other leading organisations and has advised other listed companies. Greg’s interest span the Renewable Energy, Biosustainable and Agribusiness (specifically Agrichemical) industries.
Email: grega@activatedlogic.com
Phone: 1300 4 LOGIC
[1300 4 56442]
Mr. Jack Mikrut
Manager Technical Photography
Direct from Stockholm, award winning photographer Jack Mikrut has joined Activated Logic as the Manager of Technical Photography. Jack will oversee the establishment of
AL-Photography, a dedicated corporate photography service provider, fully integrated within the Strategy, Investment & Communication divisions of Activated Logic.
Jack has worked alongside the CEO’s of many of Sweden’s leading companies and others throughout Europe. He was a staff photographer with the Associated Press in Sweden from 1991 to 2006, covering a diverse range of assignments including capturing the Aftermath of the Iran/Iraq war, UN project in Mali and Burkina Faso, and worked on a prominent feature titled,"Saving Egyptian tombs and treasures". Jack's work has featured in numerous leading publications including Newsweek. In addition to corporate and journalistic photography, Jack has a keen interest in sport and has covered 7 Olympic Games, 4 Football World Cups, World and European championships in swimming, icehockey, handball, wrestling and other sports.
Jack is the recipient of various first prize awards in Sweden and throughout Europe and has previously served as the official photographer for the Swedish Crown Princess Victoria.
Through Activated Logic, Jack brings his fresh, confident, European and unique style of photography to Australia. Jack and his team look forward to working with Activated Logic's existing and future clients to incorporate his award winning photography with Activated Logic's refined and innovative communication campaigns. If your organisation is considering taking your corporate communication to the next level, speak to Activated Logic today.
Ms. HELI PUHAKKA
B.Art(Design & Communication), Dip.Comm(Art), Cert.IV (Training)
Manager Creative Services
Heli leads the creative design team at Activated Logic. She has a strong background in creative design, previously holding the position of Creative Director at an elite advertising agency in Brisbane.
Heli holds a Bachelor of Art in Creative Design and a Diploma in Commercial Art. Her artistic direction is original, commercial and thought-provoking. When combined with our strategic direction, Heli’s creative design management takes our client’s businesses to the next level of creativity and professionalism.
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